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Danish

OPEN TO WORK

Strategist.

Designer.

Strategist.

Designer.

UX

I help teams build products that drive growth and spark engagement. For over 6 years, I've been working across B2B SaaS, automotive HMI, and complex enterprise systems turning ambiguous problems into scalable products that deliver real impact.

What I Do

Early concept design and sketching

(A/B, Ergonomic and functional) Testing

Prototyping

Research and testing Emerging tech

Mentoring and Guest Lecturing

Presentations and Public Speaking

Brands I have worked with

Testimonials

Danish has been a key member of our team and has effectively collaborated with cross-functional teams. He led component development on a major project, leaving a lasting impact on both R&D and the design team.
Simon Adielsson
Head of Design @ Zeekr
Danish collaborated seamlessly across teams and brought positive energy to every project, elevating our work. I highly recommend him for roles that value creativity, detail, and teamwork.
Isak Folenius
Senior Designer @ Folenius Design
In last 3 years, Its impressive how quickly he has developed his holistic design thinking. He mastered prototyping and user testing, excelling in interaction design across physical and digital interfaces.
Anton Romell
Chief Interaction Designer @ Zeekr
Danish helped establish our digital presence and guided us into online media publishing with quality and an impactful work. His UI skills and deep understanding of our needs significantly boosted our traction.
Sofia Chand
Chief Exeutive Officer @ GirlsBuzz
I've enjoyed working with Danish in the HMI team. He is creative problem solver, full of great ideas. He's humble yet unafraid to challenge when needed, making collaboration a pleasure.
William Bjöersdorff
Senior Designer @ Zeekr

William Bjöersdorff

Senior UX Designer @Zeekr

Sofia Chand

CEO @Girls Buzz

Isak Folenius

Senior ID @Folenius Design

Anton Romell

Chief Designer @Zeekr

Simon Adielsson

Head of HMI Design @Zeekr

Selected

Projects

Contact me

Work

A sneak peak showcasing selected projects. Reach out for case studies.

Contact me

AFRY

B2B SaaS | Digital Material Library

As a founding product designer, I led the end to end design of a digital material library for a confidential automotive client. From workflow mapping to building the UI component library with Generative AI, the goal was to bring structure, transparency and accountability to a previously fragmented asset workflow.

B2B

PRODUCT

STRATEGY

Zeekr

In-car HMI

At Zeekr, I focused on shaping automotive interactions across various car segments. My work centers on designing interfaces that prioritize user safety, ease of use and consistency, while ensuring accessible features tailored to diverse, multi-level use cases.

UX/UI

INTERACTION

STRATEGY

Alfa-Laval

Distributed Control System (DCS)

I led the redesign and optimization of the UX/UI for Alfa Laval’s next-generation Distributed Control System (DCS) used in oil refineries. The updated interface led to reduction in functional inconsistencies and improved operator efficiency by 30%, providing quick and intuitive access to critical functions and tasks.

UX/UI

INTERACTION

PRODUCT

Djingo

On the go AI assistant

A foundational framework developed for an AI-first product designed to continuously learn from user behavior, adapt over time, and make decisions through ongoing reasoning. Its primary objective is to reduce digital clutter by providing timely, contextually relevant support for everyday tasks.

RESEARCH

UX/UI

INTERACTION

Faurecia

Smart Massage Cover

An IoT enabled massage seat cover designed for logistics professionals as an aftermarket product to enhance comfort and posture, addressing back pain and fatigue. Integrated with a user-friendly app and voice assistant, it offers safe, hands-free operation.

UX/UI

INTERACTION

RESEARCH

About

Hey! This is Danish. A Designer / Strategist based in Gothenburg

Let's Connect

6Y+

Crafting products

100+

MVPs tested

6Y+

Crafting products

10+

Products shipped

10+

Products shipped

100+

MVPs tested

Designing for Humans

My mission is to build products with purpose and craftsmanship, working closely with designers, engineers, product managers, and other brilliant human beings.

With over 6 years of experience working in-house, as a consultant, and as a freelancer, I’ve collaborated with diverse cross-functional teams and adapted to every stage of product development. I focus on creating UX that strike the right balance between customer needs and business goals.

Beyond work, I’m passionate about storytelling and creativity. I read, enjoy music, make short travel films, and explore tools and design processes. More recently, I’ve started mentoring fellow designers and giving guest lectures, sharing what I’ve learned along the way.

My approach prioritises environment, people, and culture over standardised process. You can not “solve” design as an engineering problem. It involves empathy and genuine care for your customers.

With over 5+ years of experience, I have worked in-house, as a consultant and free-lanced at successful Automotive and non-automotive brands, becoming a designer driven by Craft, Courage, and Compassion.

I recently worked with Interaction design team at Zeekr in defining a scalable, consistent and multimodal framework across different product segments leading to a more unified UX, plus I helped in designing and prototyping tangible and non-tangible interfaces. Besides, I offer mentorship and am certified in web accessibility (WCAG).

Off work, I read and talk on design, enjoy music, create short travel films, and relax by the seaside.